About Us

Helping Businesses Grow

The Action helps ambitious businesses generate more leads, close more sales, and scale with ease through smart lead generation and sales automation.

Businesses that trust us

Who We Are

The Action is a team of sales and automation experts dedicated to helping businesses grow. We make lead generation and sales automation simple, effective, and affordable — so you can stop firefighting and start scaling.

More Leads & Higher Conversions

80% of businesses that use marketing automation report generating more leads—and 77% also see higher conversion rates.

More Leads & Higher Conversions

80% of businesses that use marketing automation report generating more leads—and 77% also see higher conversion rates.

More Leads & Higher Conversions

80% of businesses that use marketing automation report generating more leads—and 77% also see higher conversion rates.

Productivity Boost with AI Automation

Sales automation frees up around 5 hours per week, with 90% of knowledge workers reporting improved job efficiency.

Productivity Boost with AI Automation

Sales automation frees up around 5 hours per week, with 90% of knowledge workers reporting improved job efficiency.

Productivity Boost with AI Automation

Sales automation frees up around 5 hours per week, with 90% of knowledge workers reporting improved job efficiency.

Increase in Qualified Leads

Using lead nurturing automation can result in a 451% increase in qualified leads for businesses.

Increase in Qualified Leads

Using lead nurturing automation can result in a 451% increase in qualified leads for businesses.

Increase in Qualified Leads

Using lead nurturing automation can result in a 451% increase in qualified leads for businesses.

Our Values

The Values Behind The Action

Our values shape everything we do. From transparency to results-driven focus, we’re committed to creating simple, effective sales automation that empowers businesses to grow with clarity and confidence.

Driving Sales Innovation

We use the latest automation tools and strategies to make lead generation and sales simpler, smarter, and more effective for growing businesses.

Driving Sales Innovation

We use the latest automation tools and strategies to make lead generation and sales simpler, smarter, and more effective for growing businesses.

Driving Sales Innovation

We use the latest automation tools and strategies to make lead generation and sales simpler, smarter, and more effective for growing businesses.

Committed to Integrity & Trust

Trust and transparency are at the core of everything we do for our clients.

Committed to Integrity & Trust

Trust and transparency are at the core of everything we do for our clients.

Committed to Integrity & Trust

Trust and transparency are at the core of everything we do for our clients.

Empowering Business Growth

We help SMEs scale by combining lead generation and sales automation, cutting out the manual grind and unlocking consistent revenue opportunities.

Empowering Business Growth

We help SMEs scale by combining lead generation and sales automation, cutting out the manual grind and unlocking consistent revenue opportunities.

Empowering Business Growth

We help SMEs scale by combining lead generation and sales automation, cutting out the manual grind and unlocking consistent revenue opportunities.

Putting Customers First

Your success is our priority—we build solutions that truly make an impact.

Putting Customers First

Your success is our priority—we build solutions that truly make an impact.

Putting Customers First

Your success is our priority—we build solutions that truly make an impact.

Why us

Why Choose The Action

We stand out by blending proven lead generation with smart sales automation, giving SMEs the perfect mix of human expertise and technology. Our focus is simple — clear strategy, consistent results, and solutions that make scaling feel effortless.

Manual Sales

Leads lost in spreadsheets

Missed follow-ups and opportunities

Dependent on owner’s time and memory

Slow, repetitive admin tasks

Inconsistent pipeline and results

Hard to scale without extra staff

Sales Automation with The Action

Every lead captured and tracked automatically

Follow-ups done for you across email, LinkedIn, SMS & WhatsApp

Runs 24/7 in the background while you focus on growth

Automates the admin so you can focus on selling

Consistent, predictable pipeline month after month

Scales with your business, not your workload

Out Team

Meet the Team Behind The Action

We combine sales expertise, strategy and smart automation to build systems that help businesses generate, nurture, and convert with ease.

Marie Piercy

Founder & CEO

Marie Piercy

Founder & CEO

Marie Piercy

Founder & CEO

Ian Piercy

Operations Director

Ian Piercy

Operations Director

Ian Piercy

Operations Director

Jenny Smith

Tech Consultant

Jenny Smith

Tech Consultant

Jenny Smith

Tech Consultant

Dale Gonzales

GTM Engineer

Dale Gonzales

GTM Engineer

Dale Gonzales

GTM Engineer

FAQs

We’ve Got the Answers You Need

Clear, simple answers to your lead generation and sales automation questions.

How quickly will I start seeing results?

Do I need a sales team to use The Action?

Is it complicated to set up?

Can The Action work with my existing CRM or systems?

How much time will I need to spend managing it?

How quickly will I start seeing results?

Do I need a sales team to use The Action?

Is it complicated to set up?

Can The Action work with my existing CRM or systems?

How much time will I need to spend managing it?

How quickly will I start seeing results?

Do I need a sales team to use The Action?

Is it complicated to set up?

Can The Action work with my existing CRM or systems?

How much time will I need to spend managing it?

Let Sales Automation Do the Heavy Lifting

Book a call today and start generating, nurturing, and closing more sales with The Action.

Book a free call